The study of the psychological link between the mind and culture is called memetics. All transmitted knowledge is memetic, however unlike epistemology the science of memetics is still highly debated with no clear conclusions reached. Some people believe the idea of memetics is nonsense. Instead they believe the terms information and communication are more accurate.
Memes can be seen as the basic units of cultural transmission and evolution. They are the ideas, fashions, and techniques regardless of validity, which are replicated contagiously through social networks, often through communication.
- Google Zeitgeist - showing interesting aggragate query results
- LiveJournal Memes - showing links currently most popular with bloggers
- Memetics papers on the web